Gift Cards Brands Services Blogs Contact Us

FAMILY OWNED & OPERATED

Login
0 Cart

All rods

Brands

Species

All reels

Brands

Reel accessories

Species

All combos

Species

All lures

Species

Brands

jackson bottom magic light tune lure catching a flathead

THE BEST/EASIEST/MOST VERSATILE LURE WE'VE USED
.

Over 25 different species have been caught with these lures in both fresh and saltwater all across the country, and the best part is just how easy they are to use! 3 Models to choose from.

Check Them Out

All line

Species

All terminal

Species

All accessories

Apparel

Tools & knives

Luggage & storage

Yeti

Masks, snorkels & fins

Spearguns & parts

Spearfishing wetsuits

Dive apparel

Dive accessories

Deep drop fishing

Game fishing

Shop By Species

FREE SHIPPING OVER $60. Excl. Bulky Items

AFTERPAY & ZIP AVAILABLE

SECURE ONLINE SHOPPING

PRICE MATCHING AVAILABLE

EASY RETURNS & EXCHANGES

Fishing Lures

Arma Radico Metal Lures
from $8.00
Jackson Pygmy Popper Lure Col GKR
Jackson Pygmy Popper Lure Col GKR
Jackson Pygmy Popper Lures
$17.00
Sale
Berkley Gulp Turtleback Worm 4" Soft Plastics Banana Prawn
Berkley Gulp Turtleback Worm 4" Soft Plastics Banana Prawn
Berkley Gulp Turtleback Worm 4" Soft Plastics
$13.00 $14.00
Sale
ZMan Scented Jerk ShadZ 5" Soft Plastics Bleeding Banana
ZMan Scented Jerk ShadZ 5" Soft Plastics Bleeding Banana
ZMan Scented Jerk ShadZ 5" Soft Plastics
$15.00 $18.00
Samaki Boom Baits Curlicious 2.5" Soft Plastics Colour Motor Oil UV
Samaki Boom Baits Curlicious 2.5" Soft Plastics Colour Motor Oil UV
Samaki Boom Baits Curlicious 2.5" Soft Plastics
Sold Out
Jackson Muscle Shot 90 Lures
$32.00
Samaki Vibelicious Thumpertail Soft Vibes
from $23.00
Arma Twist Metals
Arma Twist Metals
Arma Twist Metals
from $8.00
Top Pick
Jackson Bottom Magic Saltwater 65mm Lure Colour NKP
Jackson Bottom Magic Saltwater 65mm Lure Colour NKP
Jackson Bottom Magic Saltwater 65mm Lure
$24.00
Sale
berkely powerbait gotam shad colour ayu
berkely powerbait gotam shad colour ayu
Berkley Powerbait Gotam Shad Soft Plastics
$9.00 $12.00
Top Pick
Jackson Bottom Magic Lure Colour GAL
Jackson Bottom Magic Lure Colour GAL
Jackson Bottom Magic 55mm Lures
$23.00
Jackson Jester Minnow 78SF Lure Colour BKG
Jackson Jester Minnow 78SF Lure Colour BKG
Jackson Jester Minnow 78SF Lure
$30.00
Buku Snapbait Hybrid Jig LOD
Buku Snapbait Hybrid Jig LOD
Buku Snapbait Hybrid Jig
from $20.00
Classic 160 Lure Bobby Dazzler Silver/Purple
Classic 160 Lure Bobby Dazzler Silver/Purple
Classic 160 +10 Lure
Sold Out
Sale
Rapala Original Floating Lures F3 Colour Rainbow Trout
Rapala Original Floating Lures F3 Colour Rainbow Trout
Rapala Original Floating Lures
from $17.00
Taylor Made Cod Walloper 100mm Surface Lure Colour Black Scale
Taylor Made Cod Walloper 100mm Surface Lure Colour Black Scale
Taylor Made Cod Walloper Surface Lure
$28.00
Chasebaits Ultimate Squid 150mm Soft Plastics
$17.00
Jackson Athlete 7SP Lure Colour RWK
Jackson Athlete 7SP Lure Colour RWK
Jackson Athlete 7SP Lure
$28.00
Firebaits Longtail Minnows 3.5" Soft Plastics Col 05
Firebaits Longtail Minnows 3.5" Soft Plastics Col 05
Juro Firebaits Longtail Minnows 3.5" Soft Plastics Col 05
Sold Out
Strada Pro Tempest Colour Silver Fox
Strada Pro Tempest Colour Silver Fox
Strada Pro Tempest Stick Bait Lures
from $22.00
Jackson Dart Magic Lure Colour CTB
Jackson Dart Magic Lure Colour CTB
Jackson Dart Magic Lures
$19.00
Jackson Gallop Assist Slow Fall 18g Lures
$15.00
Sale
Squidgies Slick Rig Soft Plastics Black Gold
Squidgies Slick Rig Soft Plastics Black Gold
Squidgies Slick Rig Soft Plastics
$10.00 $14.00
Catch Beady Eye Kabura Jig Orange Crackle
Catch Beady Eye Kabura Jig Orange Crackle
Catch Beady Eye Kabura
from $9.00
Sale
Squidgies IFish Series Wriggler Soft Plastics Colour Red Bloodworm
Squidgies IFish Series Wriggler Soft Plastics Colour Red Bloodworm
Squidgies IFish Series Wriggler Soft Plastics 80mm
$7.00 $14.00
Jackson Pygmy Crank Lure Colour GDM
Jackson Pygmy Crank Lure Colour GDM
Jackson Pygmy Crank Lures
Sold Out
Nils Master Invincible Deep Runner 150mm Metal Bib Lure Colour 066
Nils Master Invincible Deep Runner 150mm Metal Bib Lure Colour 066
Nils Master Invincible Deep Runner 150mm Metal Bib Lures
from $39.00
Jackson Muscle Shot Magnum Lure UPK
Jackson Muscle Shot Magnum Lure UPK
Jackson Muscle Shot Magnum Lures
$37.00
Jackson Gallop Assist Long Cast Jigs
from $15.00
Sale
Berkley Powerbait Minnow Soft Plastics Colour Bloodworm with Scales
Berkley Powerbait Minnow Soft Plastics Colour Bloodworm with Scales
Berkley Powerbait Minnow Soft Plastics
$9.00 $12.00
Lazer Metal Lure Colour Chrome
Lazer Metal Lure Colour Chrome
Lazer Metal Lures
from $10.00
Sale
IKA Squid Jigs
$14.00 $17.00

Free shipping* Excl. Bulky Items.

Easy Returns

Price Matching

Secure Shopping

Search